Level Up Your Market Research Game
With rapid feedback and dynamic insights, you'll have the ultimate advantage in market research. Explore how Jenny, your guide to new insights, can simplify your process and supercharge your strategy.
Turning Consumer Insights Into Business Wins
Great decisions start with the right questions—that’s where we shine. The Jenny Project uncovers deeper, actionable insights by focusing on the questions that drive meaningful answers aligned with your goals.
Creative Testing
Evaluate how well creative assets like ads, packaging, and designs resonate with your target audience, ensuring they drive engagement & conversions.
Concept Testing
Validate product ideas, flavors, or marketing concepts with predictive insights before launch, reducing risk and optimizing for success.
Brand Awareness
Understand how consumers perceive your brand and identify what steps you could take to stand out among your competition.
Customer Profiling
Develop a precise understanding of your audience with detailed profiles, empowering you to align products & campaigns with consumer needs.
How We Deliver
Smarter Insights
Jenny is more than a tool—it’s a new way to understand your audience. Using AI personas and cutting-edge simulations, we deliver actionable insights that shape smarter strategies.
Build a Virtual Experiment
Start by defining your goals. We create dynamic AI personas and design a custom virtual world to test scenarios, explore trends, and uncover answers. Each persona brings unique perspectives, ensuring results are diverse, unbiased, and predictive.
Survey the AI Personas
Our AI personas respond to simulated surveys, reflecting real-world purchasing behaviors. By analyzing their responses across varied sample sizes and repeated tests, we generate insights that are both detailed and reliable—qualitative and quantitative.
Turn Data into Action
Get insights that go beyond numbers. The Jenny Project delivers predictive intelligence you can trust, guiding your product roadmap, prioritizing initiatives, and aligning decisions with customer needs and market opportunities—all at a fraction of traditional costs.
Take the First Step Toward Smarter Insights
Discover how The Jenny Project fits seamlessly into your workflow. Schedule a personalized demo and explore the future of market research.